8 PR trends that will actually happen in 2019
8 PR trends that will actually happen in 2019
By Ed Zitron
As PR professionals, we have all nearly done a good job surviving another year in this industry, and yes, I consider “you’re breathing” to be about the only standard I can hold our profession to reliably. It’s been a banner year for some of the dumbest things in public relations with blunders including H&M’s insanely racist shirt, the Victoria’s Secret CMO being a huge transphobic asshole, and this extremely ‘correct’ usage of #MeToo by a PR person. In reality, the PR trends that were meant to happen in 2018 didn’t. Though these very vague prediction articles, built only for SEO,…
This story continues at The Next Web
December 29, 2018 at 05:00AM
via The Next Web http://bit.ly/2CEUddR
By Ed Zitron
As PR professionals, we have all nearly done a good job surviving another year in this industry, and yes, I consider “you’re breathing” to be about the only standard I can hold our profession to reliably. It’s been a banner year for some of the dumbest things in public relations with blunders including H&M’s insanely racist shirt, the Victoria’s Secret CMO being a huge transphobic asshole, and this extremely ‘correct’ usage of #MeToo by a PR person. In reality, the PR trends that were meant to happen in 2018 didn’t. Though these very vague prediction articles, built only for SEO,…
This story continues at The Next Web
December 29, 2018 at 05:00AM
via The Next Web http://bit.ly/2CEUddR
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